Transforming Student Experience Through a Unified Education Cloud Platform

A large education group serving more than 20,000 students across UAE and India struggled with fragmented systems, manual admissions, and disconnected communication. Myridius implemented a unified Salesforce Education Cloud platform spanning the full student lifecycle, onboarding 20-plus institutes with 14-plus integrations, lifting student CSAT 64 percent, and increasing revenue 42 percent.

Key Outcomes

  • 20-plus institutes onboarded with 14-plus system integrations.
  • 64 percent improvement in student CSAT scores.
  • 42 percent revenue increase from higher course completions.

Overview

A leading education group managing more than 20,000 students across UAE and India struggled with fragmented legacy systems and manual admission processes. Disconnected parent communication channels, limited visibility into student performance, and an inability to track the complete student lifecycle from inquiry to alumni prevented unified decision-making across its multi-campus international operations. Myridius executed a comprehensive digital transformation leveraging Salesforce Education Cloud to modernize core academic and administrative operations, integrating across all campuses. As a result, the group delivered a 360-degree view of every student, onboarded more than 20 institutes on a single platform with integrations to more than 14 systems, improved student CSAT scores by 64 percent, and increased revenue by 42 percent through higher course completions.

Client Context

The client is a large education group operating across UAE and India, serving more than 20,000 students through a multi-campus, international set of institutes.

A unified view of the student lifecycle mattered here because fragmented systems and manual processes prevented coordinated decision-making and consistent engagement with students and parents. What was at stake operationally was student experience, retention, and the revenue tied to course completion, all of which depend on how well the institution manages the journey from inquiry to alumni.

The Challenge

The education group managing more than 20,000 students across UAE and India struggled with fragmented legacy systems and manual admission processes. Disconnected parent communication channels and limited visibility into student performance compounded the difficulty of operating across campuses.

Consider the journey of a single applicant. Inquiry, admission, enrollment, academic progress, and eventual alumni status were tracked across disconnected systems, with no single source of truth. The institution could not see the complete student lifecycle, parents lacked consistent communication, and data silos prevented unified decision-making across its international operations.

Status Quo and Desired State

Before: Fragmented legacy systems
After: A unified Education Cloud platform

Before: Manual admission processes
After: Streamlined, digital admission processing

Before: Disconnected parent communication
After: Automated multi-channel engagement

Before: Limited visibility into student performance
After: Unified dashboards and analytics

Before: No single view of the student lifecycle
After: A 360-degree view from inquiry to alumni

Transformation Goals

The engagement focused on north stars that connected a unified student lifecycle to stakeholder engagement and operational excellence.

  • Unified Student Lifecycle Management: Create a single source of truth for student data from recruitment and admission through graduation and alumni relations.
  • Enhanced Stakeholder Engagement: Revolutionize communication channels between the institution, students, and parents through digital-first engagement platforms.
  • Operational Excellence and Analytics: Implement data-driven decision-making through unified reporting and automated administrative workflows.

The Solution

Myridius executed a comprehensive digital transformation leveraging Salesforce Education Cloud to modernize core academic and administrative operations, ensuring seamless integration across all international campuses. The team orchestrated a centralized lifecycle platform, embedded multi-channel engagement and analytics into daily operations, and reimagined the student experience as a unified, personalized journey. The progression moved from deploying the Education Cloud foundation, to embedding engagement and intelligence, to reimagining a connected, data-driven institution.

  • Orchestrated the foundation: Deployed a centralized platform managing the end-to-end student lifecycle, including streamlined admission processing, digital student records, and secure parent portals for real-time academic tracking.
  • Embedded engagement and communication: Implemented automated multi-channel communication workflows and intuitive, mobile-accessible portals to facilitate seamless interaction between faculty, students, and parents.
  • Reimagined the operating model: Established unified dashboards and analytics to give leadership real-time insight into student performance, enrollment trends, and operational efficiency across campuses.

Governance and Trust

Because this engagement unified sensitive student and family data across international campuses, data integrity and secure access were central. A single source of truth for the student lifecycle replaced fragmented systems, improving the accuracy and trustworthiness of every record from inquiry to alumni.

Secure parent portals and role-appropriate access ensured that students, parents, and faculty saw the information relevant to them, while automated workflows brought consistency to admissions and communications. Unified dashboards gave leadership transparent, real-time visibility into performance and operations across UAE and India, supporting accountable, data-driven decisions at scale.

Results

The transformation turned a fragmented, manual set of campus systems into a unified, engaging, and data-driven student lifecycle platform. Students and parents experienced more personalized service while the institution gained visibility and growth.

The result:

  • Student experience excellence, with a 360-degree view of every student driving improved satisfaction and retention through personalized support and intervention.
  • Integrated onboarding, with more than 20 education institutes onboarded on a single platform and integrations to more than 14 systems including learning management and payment gateways.
  • Improved CSAT and revenue, with a 64 percent improvement in student CSAT scores and a 42 percent revenue increase driven by higher course completions.

Before and After

The following shifts show how the engagement moved the organization toward embedded, proactive, and unified ways of working.

Student Records

Before: Fragmented across legacy systems
After: Unified digital records on one platform

Admissions

Before: Manual processing
After: Streamlined, digital admission

Engagement

Before: Disconnected parent communication
After: Automated multi-channel engagement

Visibility

Before: Limited performance insight
After: Unified dashboards and analytics

Lifecycle View

Before: No single source of truth
After: 360-degree view from inquiry to alumni

Technology Stack

Core Platform

Salesforce Education Cloud, Salesforce Service Cloud
Manage the end-to-end student lifecycle and service

Digital Experience

Salesforce Experience Cloud
Powers student and parent portals

Engagement

Salesforce Marketing Cloud
Drives automated multi-channel communication

Intelligence

Einstein
Provides analytics and insight into student data

 

For a multi-campus education group, fragmented systems quietly cost satisfaction, retention, and revenue. This case shows how a unified student lifecycle platform turns scattered data into personalized service and measurable growth. This was not a CRM rollout. It was a unification of the entire student lifecycle across international campuses.

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